Traditional thinking holds that women are
not as comfortable with technology as men, but that's not the case. Women have always
been the early adopters of technology. Throughout history, they’ve brought the
latest gadgets into use, learned new means
of communication, and maximized more efficient cooking and housekeeping methods
in order to adjust to the dynamic changes in society and their transitional
role in it.
From
lightbulbs and typewriters in the 1800s, to the washing machine and
refrigerator in the early 1900s, to the telephone in the 1950s, inventions and
innovations that had to do with everyday living were always the woman’s domain.
The advent of modern appliances
had a profound impact on the 20th-century woman, changing the way she cooked,
cleaned and cared for her family, and, eventually, how she lived her life
beyond her home. Plug-in conveniences brought about a household revolution, one
that would eventually change women’s lives, and enable them to enter the
workforce and contribute to the economy.
In the 21st century, technology
continues to be a woman’s staunch ally. They use it to balance work, family and outside interests, and to better themselves and
the lives of the people around them. Because of mobile gadgetry and interactive
digital technology, women can now pay bills while en route to a meeting, plan parties in between closing deals, and order
groceries on the way home from work—all through their hand-held devices.
Technology has not only empowered women to manage their own companies with the use virtual offices and virtual assistants, but
it has also enabled them to take charge of
their homes and give their families the best care possible. Technology has allowed
women to become supermoms and the best partners—the ultimate versions of
themselves in a society that now acknowledges how truly important a woman’s
role is, whether she’s actively engaged in the workforce or the custodian of
her own household.
More
importantly, technology has allowed women to empower other women. There has
never been a better time to recognize the impact information technology and
digital connectivity has had in the lives of women across the globe. Women use
their mobile phones and tablets to connect, bond and interact with other women
on the other side of the world. The internet and social media has opened their eyes to the
realities of many other women, and they use these channels to voice out their
opinions and dissent, to take the lid off gender issues, and to create
opportunities for other voices to be heard. Technology, more so now, has
allowed women to share their stories, to collaborate and to inspire.
For 60
years, electronics giant LG has accompanied women on their journey to
self-discovery by providing optimum solutions and new experiences that help
their female consumers lead better lives. LG creates efficient, functional, not
to mention, beautiful home appliances that free up time for women, allowing
them to focus on other concerns. The brand also provides an array of
sophisticated, gorgeously designed mobile phones, tablets and smart watches
that allow women to stay connected virtually anywhere, and to share information
at blazing-fast speeds with just a touch of the screen.
Transformative
experiences are at the core of the LG philosophy. By
combining the most forward-thinking technologies with ingenuity and
resourcefulness, LG
enables women to discover new ways to enrich their life and of the lives of
their loved ones.
For more details on how LG products can help
improve your life, visit lg.com/ph, like
@LGElectronicsPH/@LGTVPhilippines/@LGMobilePhilippines on Facebook, and follow
@LGPhilippines on Instagram.
