A GIFT OF HOLIDAY CHEER FROM SM APPLIANCE CENTER

 SM Appliance Center brings gifts of holiday cheer, hope and inspiration to everyone with its latest and innovative products. With most of us spending more time at home, these make presents perfect for yourself or for your loved ones. 

You'll be amazed how TV becomes art with Samsung’s The Frame TV. It has an Art Mode with over 1,200 pieces of art with a customizable frame of your choice. It’s TV when it’s on. Art when it’s off.  

There are also rechargeable JBL Party Box speakers with fabulous sound and dazzling lights to enjoy all your favorite music wirelessly while at home.

Refresh and renew the air in your living spaces while saving energy inverter window and split type air conditioners from Hitachi and Carrier.

Get your kitchen holiday-ready with energy saving LG inverter Side by Side Refrigerators to keep your foods always fresh and crisp; as well as high performance La Germania Ovens that help make cooking your family's favorite meals healthier, faster and more convenient.

SM Appliance Center also has LG  all- in- one washer and dryer combo washing machines by which you can remotely operate your laundry and download additional cycyles with its LG ThinQ features.

Get connected with Samsung Galaxy A71 smartphones and enjoy all your favorite apps, social media, games, entertainment. 

When you shop at SM Appliance Center, you'll not only be a winner because of the great selection of brands, but also because you will be given a chance to bring home appliances in its Libreng Appliances Araw Araw promotion.

Every P1000 purchase at any SM Appliance Center branches or via Online channel  (www.smappliance.com & viber order form) from Nov 15 to Jan 15, 2021 entitles one to an electronic raffle entry (single receipt) and a chance to win exciting prizes during the raffle draws. Be one (1) of the 8 lucky weekly winners of Samsung appliances grand prizes which include: 75” 8k QLED TV, 1.5 hp Premium Inverter Wind Free Plus Aircon, 24.7 cu.ft. Side by Side Refrigerator and 6.5 kg Frontload Washer. Click this link to participate and to know more: https://smappliancepromos.com

You can shop and order these items at all SM Appliance branches nationwide  or via Order To Deliver service / Concierge in your area. You may also join SM Appliance Center’s Viber community at https://bit.ly/SMApp-Viber. With our easy & secure home delivery service, you can Stay Home and Stay Safe. 

You may also shop online at www.smappliance.com. For more updates, you may also want to like and follow us at facebook.com/smappliance. 

CELEBRATE A MERRY CHRISTMAS AT MINISO

Its the most wonderful time of the year at Miniso as it brings you quality and affordable gift ideas perfect for the holiday season.  

Minisos Christmas inspired plush toys - Santa Clause, reindeer, gingerbread and snowman will surely bring the holiday spirit to any home.   We Bare Bears huggable characters; Panda, Grizzly and Ice Bear in Christmas costumes are also available to have and to hold.

Minisos fashionable Christmas headbands are also available to give you that fun holiday look.

Conveniently shop your Christmas gifts now at shop.minisoph.com and instantly place your orders!  All these and more are also available at Miniso stores located in most SM Supermalls nationwide. For more details and updates, you can check out Miniso Philippines at Facebook and Instagram.

Defensil Isopropyl Alcohol welcomes Richard Gutierrez, Sarah Lahbati, and kids as brand ambassadors

Defensil 70% Solution Isopropyl Alcohol continues its campaign to be Filipino families’ ally in germ protection in the new normal as they welcome newlyweds, Richard Gutierrez and Sarah Lahbati, together with their adorable kids Zion and Kai, as their brand ambassadors.

Adjusting to the New Normal with Defensil Isopropyl Alcohol

Richard and Sarah, who got married in a solemn ceremony earlier this year, celebrated their new life together in quarantine. While being stuck at home was an opportunity for them to spend more time together as a family—planting, painting and playing all sorts of games, they also needed to go through a lot of adjustments as a family.

One adjustment that they had to do was to look for better ways to protect their family against germs, with the threat of the virus still continuing up until now. They found their newest ally in Defensil 70% Solution Isopropyl Alcohol, which promises a higher level of protection against germs and viruses.

“We believe in innovative products. Not only does Defensil come from a company we trust, Defensil 70% Solution Isopropyl Alcohol is also recommended by experts,” said Sarah.

“And since we use alcohol more frequently to sanitize, I also like how it not only kills germs and bacteria, but also has moisturizer to not dry our skin,” she added.

One way to prevent the spread of germs is regular disinfection of hands and high touch surfaces using a rubbing alcohol. To provide a higher level of defense against germs in the new normal, the Philippine Society for Microbiology is recommending Defensil 70% Solution Isopropyl Alcohol.

 

Created by Beauty Elements Ventures Inc, Defensil 70% Solution Isopropyl Alcohol kills 99.9% of germs to give Richard and Sarah’s family the peace of mind that they are well-defended. It starts to kill germs on contact and upon constant use, provides up to 12-hour protection.

 

New Normal Holidays

Celebrating the holidays is surely going to be different for the Gutierrez family this year. For Richard and Sarah, social distancing is something that they’re keeping in mind as they celebrate the holiday season, along with making sure that everyone sanitizes and disinfects using Defensil.

The family wishes to go on a local holiday trip with family bringing their new ally, Defensil. With this, Sarah shares three simple tips to fellow parents on how to keep their family safe from germs during the holiday season.

First, social distancing is a must. Second, always wear a mask. It is important for parents to teach their kids the importance of wearing masks, which help to prevent the transmission of the virus. And, lastly, always disinfect with an alcohol that makes sure you and the family are well-defended— like Defensil Isopropyl Alcohol.

To know more about Richard and Sarah’s newest ally, Defensil 70% Solution Isopropyl Alcohol, visit their Facebook page at https://www.facebook.com/defensil.philippines.

Make cooking your favorite family bonding with Crispy Fry®

Even if families spend most of their time at home, many find that they have become busier than ever. The line between work and home life has blurred, which made it even more difficult for families to bond. However, there are still things that families can easily do to enjoy each other’s company – and cooking is one of them. 

To nourish moments at home, Ajinomoto Philippines Corporation (APC) encourages Filipino families to make cooking a family bonding habit. As food plays a huge part in our homes, cooking is a fun activity that families can easily plan and incorporate into their schedule with just the use of the right tools and ingredients. 

“There is a big learning curve to the new stay-at-home lifestyle and everyone is adapting as we go. This, along with flexible working hours, means that there is less time for families to spend with one another. Cooking is a fun bonding activity as shared tasks help create stronger bonds among family members. It also makes meals more rewarding because everyone including children can contribute in preparing them,” says Roann Co, APC’s General Manager of Marketing and Public Relations.

For instance, Ajinomoto’s Crispy Fry®, the #1 breading mix brand in the market, makes frying family favorites a breeze. It is made from choice flours and starches perfectly blended with seasonings to help even kitchen beginners turn regular fried chicken and fish into crispy-delicious and isda-licious meals. 

For chicken lovers, Crispy Fry® Chicken Breading Mix makes kid-approved fried chicken that’s #Crispanalo. It comes in Original, Garlic, and Spicy flavors, and another that comes with Gravy Mix to be paired with fried chicken. Meanwhile, for fish-loving fans, the new Crispy Fry® Fish Breading Mix makes fried fish crispier and more delicious without the hassle and oil-spills. 

These kitchen essentials are part of Ajinomoto’s Eat Well, Live Well promise, which aims to provide good food and better health to Filipino families. 

“We encourage families to make the most of the new normal by spending more time together. Through Ajinomoto products such as Crispy Fry®, cooking or frying can be made easier so everyone can join in. As long as everyone is at home together, every day is Family Day,” shares Co.

To know more about Crispy Fry®, visit the Ajinomoto website at ajinomoto.com.ph and the Cookmunity by Ajinomoto Philippines at facebook.com/CookmunitybyAjinomotoPH.

BE A BUDDY TO MOTHER NATURE WITH NESTLE´CHUCKIE’S PAPER STRAWS

Did you know that the Philippines is the top 3 contributor to ocean pollution among all the countries?* Waste in landfills and oceans are piling up due to the surge of waste that increased especially during the pandemic. It is an important time to accelerate our reduction of plastic waste, and to search for recyclable materials. One way to do this is to replace items that have alternatives to plastics, like replacing plastic straws with paper straws which are designed for recycling, so that we can shift towards a more eco-friendly lifestyle.

Embracing these simple choices by parents and children alike can reap benefits, and can help keep the environment clean. This is why Nestle’s Chuckie ready-to-drink chocolate milk is also joining the pursuit to take care of mother nature by replacing plastic straws with paper straws which are 100% food-grade and designed to be recycled!

Using paper straws may take some time to get used to, especially for kids and the young-at-heart who have a habit of chewing on their straws. To help get around some of these new changes, here are some tips on how the whole family can be mother nature’s buddy and how you can get the best paper straw experience:

Starting out with simple individual efforts to embrace small lifestyle changes for the better can definitely add up in the long run. Making the most out of paper straws is one perfect example of how our little acts can help create a greener, cleaner, and more sustainable waste-free future.

Actively choosing to be more environmentally-conscious is something to be proud of, and teaching kids about finding joy in embracing eco-friendly habits is a great lesson best taught at an early age too! So the next time you or the kids want to enjoy a refreshing drink, treat yourselves and mother nature by choosing Chuckie that now comes with paper straws! Together let us do our part and be a buddy to mother nature by recycling and limiting our litter. Learn more about Nestle´ Chuckie’s shift to paper straws together with your kids by viewing the printable Chuckie Activity Book in this link bit.ly/ChuckieActivityBook, and by reading the FAQs here bit.ly/ChuckiePaperStrawsFAQs. Check also out the hashtags #BuddyToMotherNature and #ChuckiePH for stories and updates as well.

Celebrating 100 Million Watsons Members Worldwide

Watsons, the flagship health and beauty brand of A.S. Watson Group has reached a phenomenal milestone of 100 million loyalty members worldwide. This is a strong global community of 100 million beauty and wellness enthusiasts, and Watsons is dedicated to introduce a healthier and more sustainable lifestyle. By staying connected to the members, Watsons strives to inspire them to do good, feel great together as a powerful movement.

Having grown rapidly since its launch in 2008, it is now available in 14 markets and is no. 1 in brand loyalty program across Asia. To further cement its position, Watsons launched the Elite VIP Members program with more perks and rewards for its most loyal customers in 2018. By 2019, Watsons One Pass© was launched to allow members enjoy shopping benefits at Watsons stores globally. 

Malina Ngai, CEO of A.S. Watson (Asia and Europe), says, Today, Watsons reached a major milestone of connecting 100 million beauty and wellness lovers in Asia. Were now growing at roughly one million new members every quarter. This isnt just a big milestone for us; its also an important one for all our members who form a community that inspires each other to look and feel good inside and outside. 

She adds that, the COVID-19 pandemic has created stronger bonds between us and our members and we have been able to stay in touch and share relevant contents during this challenging time. We want to thank every one of you, our 100 million members, for making this milestone happen. Our mission as a community is to Look Good and Do Good for ourselves, the people we love and society.

Support the brand that cares about you and continues to inspire everyone to look good and feel great. Never miss out on superb perks and discounts with your Watsons Card and Watsons Elite. Head on to your nearest Watsons branch, shop online at www.watsons.com.ph or try Watsons Call & Delivery to get your orders within 24 hours.

Brother Philippines introduces Brobot, a cute and helpful customer service chatbot

With its mission of always making sure they’re at their customers’ side, Brother Philippines constantly develops new programs and methods to ensure top-quality customer service in all channels.

 

It’s in light of this goal that Brother launches Brobot, a new customer service chatbot. It seeks to help customers inquiring about the brand’s products and services. The cute and helpful bot, accessible on the Brother Philippines website, has been steadily learning through constant interactions with customers—and continues to learn the more people interact with him every day. While he can already answer most queries, soon enough he’ll be able to respond to even more questions!

 

“We always want to ensure that our customers will always get the help they need when it comes to Brother’s products and services,” said Brother Philippines President Glenn Hocson. “Having Brobot, who can answer questions all the time, anytime, is the best way we can attend to anyone looking for more information. We suggest customers interested in Brother to give him a try on our website!”

 

To talk to Brobot, simply go to the Brother Philippines website at www.brother.com.ph where you’ll find him floating on the lower right-hand corner of the homepage. Just click on him to start a conversation and inquire about products and services. Try it and test his skills today!

 

For more updates and info on Brother products, services, and promotions, customers may visit our Facebook pagehttps://www.facebook.com/BROTHERatyourside/. They can also call the Brother Helpdesk Hotline at (02) 8 581-9898, or through the toll-free line at 1-10-BROTHER or send an email to helpdesk@brother.com.ph.

 

DTI SHOWCASES RIZAL MSMEs AT ITS PAMASKONG HANDOG NG TINDAHANG RIZALENYO TRADE FAIR AT SM CITY MASINAG

The Department of Trade and Industry Rizal Provincial Office in collaboration with Rizal’s strong industry associations Samahan ng mga Rizaleno sa sector ng Agrikultura at Pagkain (SARAP) and Rizal Exporters and Manufacturers Association Inc. (REMAI) showcase various best products of the Rizal Province with more than thirty participating micro, small and medium enterprises (MSMEs) during the opening ceremony of Pamaskong Handog ng Tindahang Rizalenyo at the SM City Masinag, Antipolo City.

This initiative is part of DTI Rizal’s effort to support MSMEs during the pandemic, the government agencies rolled out several measures to help these MSMEs to pivot their operations.  Hence, the DTI Rizal Provincial Office on its effort to fuel up the bouncing back of the MSMEs amidst the pandemic effect of the COVID-19 and the calamities that hit the country continuously provides assistance in marketing and product development.  The implementation of the One Town One Product Next Generation (OTOP NG) and Bamboo Product Development Project under the Industry Cluster Enhancement (ICE) Program had developed new products and prototypes with potential market opportunities. With these several flagship programs of DTI enables our MSMEs and communities to support and promote products that are rooted in its local culture, community resource, creativity, connection and competitive advantage. 

DTI Rizal Provincial Director Mercedes Parreno reiterates DTI’s support to fully develop a marketing platform for Rizal MSMEs to explore the potentials of new and bigger markets to further their growth. According to her, this marketing activity will provide Rizal MSMEs viable option to improve their business and encourage them to reach out new markets with the support of the SM City Masinag and the two Rizal’s strong industry association. She also added that this marketing event will showcase new products and fresh labels and packaging under the One Town One Product and Industry Cluster Enhancement (ICE) Program. 

The companies whose new products will be launched under the OTOP Program include: Daen Enterprises, Dig Deep Ice Cream House, EF Pirote Food Products Manufacturing, JM Cruz Fruit Juice Manufacturing, J15 Mother Nurture and Wellness Enterprise, Lmjean Skin Care Products Manufacturing, Maflor Home of Healthy Foods, RM Green and Gold Harvest Farm Product Co. Sawasee Tanay Thai Restaurant, Stagira Farms, Swirls N Sprinkles Bakeshop, MD Cerezo Rubber Arts and Crafts, RDBA Industry, Mariya’s Cut and Sew, Sassy’s Creation Enterprise, JETERRA Fine Foods, MNCO Enterprises, KVS Bags and Apparels, Malingkat Enterprise. 

Under the Bamboo Product Development, products of Louniel Handicrafts, San Damiano Bamboo Producers Cooperative and Cardona MPC will be also launched. 

This event, strongly supported by Rizal Provincial Government, feature a wide array of quality products such as holiday and houseware décor, wearables, furniture, natural and organic products, fresh and processed food products from 13 Municipalities and 1 City of Rizal Province.   

The DTI Rizal’s Pamaskong Handog ng Tindahang Rizaleño is at SM City Masinag until December 13, 2020. 

Celebrate the season of giving with Happy Meal Buy 1 Share 1

Double the happiness with a feel-good holiday treat for two through the McDonald’s Happy Meal Buy 1 Share 1 program! With every Happy Meal purchased from November 27 to December 17, McDonald’s matches this with a gift to another child from partner beneficiaries in areas affected by the recent typhoons Rolly and Ulysses. 

Every Happy Meal purchase that goes for as low as Php90 can make not just one, but two children happier as McDonald’s matches each purchase by gifting a toy or a book to kids from partner beneficiaries.

Beneficiaries of the Happy Meal Buy 1 Share 1 program includes children from areas affected by typhoons Rolly and Ulysses such as those in Albay, Quezon, Catanduanes, Camarines Sur, Pampanga, and Sorsogon, as well as all Bahay Bulilit communities and other select LGUs.

A small amount can go a long way in making someone’s holiday a little bit brighter. For more details about McDonald’s Happy Meal Buy 1 Share 1 Program, follow us on Facebook (facebook.com/McDo.ph), Twitter (twitter.com/McDo_PH), and Instagram (instagram.com/mcdo_ph).

CREATIVE CHRISTMAS TREE CENTERPIECES BRING JOY TO SM SHOPPERS

It is said that Filipinos began decorating their homes with Christmas trees in the early 1900s, as influenced by our American colonizers.  Earlier, however, Dr. Jose Rizal, our National Hero, introduced and brought the idea about the Christmas tree in his letter to his eldest sister when he was in Berlin in November 1886. He simply described how Christmas is celebrated in Germany and Spain, and how a forest pine tree decorated with glitter, lights, candies and fruit is placed inside the house where everyone celebrates Christmas around it.

Since that time, the Christmas tree has found its place in many Filipino homes. Beyond the display and the ornaments, it has conveyed a message of love, unity, and joy in every member of the family.

SM Aura Premiere

The iconic Christmas tree has also found its way as a creative centerpiece in SM’s malls with artistic renditions in modern and traditional themes.  Some like the Christmas in Bloom at SM Aura Premier, and the Southacular Carnival Christmas at SM Southmall, highlight blooms and fair images, respectively, instead of ornaments.

SM City Clark's Parul Kapampangan

Others highlight the work of artisans in the regions – the lantern makers of Pampanga in SM City Clark’s Parul Kapampangan and indigenous fabrics from local communities – hablon, jusi, piña, abaca, and rattan – at SM City Iloilo.

More than just beautiful centerpieces, these have become symbols of hope, love, and joy during these most challenging times. These have become focal points where we can reconnect with our traditional celebrations, and join the Filipino community in hoping for safer, brighter, and merrier times.

SM City San Mateo extends help to Typhoon Ulysses victims in San Mateo and Rodriguez, Rizal

November 11-12 may have been the most difficult days of residents in the towns of San Mateo and Rodriguez in Rizal this 2020 as Typhoon Ulysses left a massive destruction in their communities amid an ongoing pandemic. Violent winds, torrential rain and raging flood inundated houses, businesses and even took helpless lives. Residents fled to safer grounds even while the typhoon is ravaging the area. 

True to its mission, the SM Operation Tulong Express is mobilized to bring aid to affected residents as quickly as possible.  Together with Rizal Vice Governor Jun Rey San Juan, the SM City San Mateo team headed by Regional Operations Manager Engr. Dennis Martel and Assistant Mall Manager Sean Arroyo distributed more than 3,000 SM Kalinga packs to displaced residents in both towns. 

The team turned over 2,000 SM Kalinga packs to the local government of San Mateo for efficient distribution to their constituents. Also, over 1,000 packs were distributed to evacuated families in Bgy. Rosario in Rodriguez, Rizal. In addition to this, Goldilocks through SM Foundation fills up evacuees with delicious hot meals in Bgy. Banaba in San Mateo. 

Operation Tulong Express is a program of SM Foundation together with SM Supermalls and SM Markets as an immediate response to extend assistance to communities during calamities.

Ring in the holidays with a Samsung TV

With Christmas right around the corner, delight your family with a Samsung Crystal UHD TV now offered at up to 40% off with some selected models bundled with a Samsung soundbar, for a truly immersive viewing experience. The Home for the Holidays sale runs from November 1 to December 31, 2020.

The Samsung Crystal UHD TV offers a stunning 4K UHD screen resolution, giving the family a more vivid and pristine picture quality. The TV also comes equipped with top-of-the-line features including Bixby Voice Assistant, Tap View, Multi-view, and Ambient Mode, giving the Samsung Crystal UHD TV one of the best TV deals this holiday season.

The Bixby Voice Assistant*, in particular, is a true game-changer that lets users easily navigate their TV. Let Bixby look for the movie or series that the family can watch on the most wonderful time of the year. Bixby makes Samsung Smart TVs even smarter as its artificial intelligence adapts to the viewers’ favorite viewing preferences and apps. 

Binge-watching your favorite movies this Christmas is more convenient with the Samsung Crystal UHD TV thanks to the Tap View and Multi-View features. Your family can browse through photos or videos taken during the holidays with the Tap View, which is available for Samsung Galaxy devices running on Android OS 8.1. A simple tap of your phone on the TV is all it takes to enlarge photos or videos.

With Multi-view, it’s now possible for the family to share the TV to watch their favorite movies and flash their mobile game on the TV and view them simultaneously. 

Apart from these modern features, the Samsung Crystal UHD TV comes in a sleek stylish design, that easily becomes part and parcel of one’s home décor theme through its Ambient Mode.

Don’t miss out on Samsung’s Home for the Holidays Sale – ongoing till December 31, 2020, and available in Samsung Authorized Dealer Stores nationwide. Additional premium freebies come with select TV purchase. For more information on the Samsung Home for the Holidays Sale, visit www.samsung.com/ph.

Get up to 40% off, FREE Apple Watch, and more at ROWA’s Official Launch in Lazada

Score up to 40% discount, FREE Apple Watch, and more exciting freebies as ROWA, the consumer electronics and home appliance brand under the TCL Group of Companies, officially launch its Flagship Store in Lazada on November 11, 2020 at the upcoming 11.11 Biggest One-Day Sale! 

Customers can expect great deals on its opening day starting with huge discounts and free shipping nationwide with no minimum purchase; as well as collectible vouchers worth up to Php1000 that they can collect when they visit ROWA’s official store in Lazada.

Crazy Flash Deals

Kick starting their launch, ROWA is having a massive sale in all its Smart Android TV at almost half the price. From its SRP of Php16,095, you can now get the ROWA 32” L51 Smart Android TV for only Php8,995; and the 40-inch full HD variant of it at Php12,495 from Php18,995.

If you’re looking for a sweeter upgrade, the ROWA T61 Series is also up for steal with its discounted prices of Php17,495 for the 43” version and Php22,995 for the 55-inch. 

Aside from these huge discounts, customers should also look forward to ROWA’s shocking giveaways for the first 12 buyers of their Crazy Flash Sale on 11.11 from 12AM to 2AM. 

FREE Apple Watch Series 6 2020 – for the very first (1st) buyer

FREE TCL Bluetooth Sound Bar – for the next 11 buyers

FREE P3000 worth of Gift Certificate – for five (5) lucky buyers 

All these exciting freebies and discounts will be available during ROWA’s Grand Opening Sale in Lazada’s Biggest One-Day Sale on November 11, 2020. 

Be sure to stay tuned and catch the latest updates about ROWA on their official Lazada Flagship Store; or visit their official website at www.rowaph.com and follow them on their social media accounts @ShopROWAph.

Brother Philippines supports virtual Relay For Life 2020

Despite a global pandemic that has put many events and occasions on hold, Brother International Philippines Corporation (BICP) and Brother Industries Philippines, Inc. pushed through in its annual support for this year’s Relay For Life, a global movement to support and raise funds for cancer patients around the world by walking or running around a track.

 

Due to the pandemic, this year’s Relay For Life was held virtually on the Philippine Cancer Society’s Facebook page last August 22.

 

Meanwhile, a donation ceremony was also held via video conferencing last September 25, which was attended by BICP President Glenn Hocson, Product Management Group Manager Shinichi Tanaka, associates Elben Arcilla, Kyle Tabalan, Kristine Soriano, Jana Macabia, and Brother Industries Philippines, Inc. (BIPH) employees.

"Even though we may be affected by the challenges we’re all going through right now, we at Brother Philippines are happy to continue to find ways to support our worthwhile causes such as Relay For Life,” said Hocson.

 

BICP’s support for Relay For Life, which is going on its ninth year, is part of the Brother Group’s Golden Ring Project, which promotes and supports initiatives and charity events to support the fight against cancer. It does this by conducting social contribution activities with its employees to build a sense of unity among Brother facilities around the world.

 

For more updates and information on Brother activities and events, customers may visit our Facebook pagehttps://www.facebook.com/BROTHERatyourside/. For concerns and inquiries about Brother products, they can also call the Brother Helpdesk Hotline at (02) 8 581-9898, or through the toll-free line at 1-10-BROTHER or send an email tohelpdesk@brother.com.ph.

#CheckThisOut CAFTANS BY SM WOMAN

If you want a break from the tees, jeans, and athleisure attire that have emerged as the OOTDs of this day, slip into the effortless ease of SM Woman’s stylish caftans.

A traditional garment of the Middle East, caftans – which were made of luxurious silks and embellished with ornate beading - were worn by Ottoman sultans and Moroccan dignitaries of centuries past. The caftan was later introduced to Western society and adapted in the 1950s and 60s by leading couturiers such as Cristobal Balenciaga and Christian Dior as a new form of evening gown.

Since then, it has become a favorite among fashion icons like Andre Leon Talley, the Olsens, and Rihanna, as well as editors, designers, and the glamorous set. And with more of us spending more time at home, Tory Burch, Dolce & Gabbana, Gucci, Pucci, as well as Lilly Pulitzer have included the caftan in their latest collections.

That’s because the caftan has a free-spirited ethos that feels equal parts luxurious and liberating, and its billowy, loose silhouette makes it so alluring.

The SM Woman caftan collection can work itself into an everyday wardrobe with ease. These mid-calf length caftans are, says Anthony Nocom, “made from quality charmeuse satin in floral prints that are cut with precision and good fit for women who want to feel good about themselves.”Nocom, who has worked on menswear for SM for many years, has since transitioned into designing caftans, as well as lounge dresses and sleepwear for the store. The best part is their price, which range from P599.00 to P699.00.

Perfect for lounging around the house, working from home, running errands, and meeting friends, the SM Woman Caftan and Lounge dress collection is available at selected SM Stores in Metro Manila and provincial cities.

#CheckThisOut NOVUHAIR Petite: Less is more

The reality of adhering to the different pandemic-related health protocols until this global health crisis is under control while slowly relaxing the expansive social restrictions to bootup the economy refers to our “new normal”. 

ADP Pharma Corporation introduces to the island of Luzon the new NOVUHAIR® Petite, the fit and clear-cut choice to meet the ever-changing needs and essentials in facing the challenges and the impact of the new normal.

Read more: https://bit.ly/37Iar5U

But why choose NOVUHAIR® Topical Scalp Lotion?

• Formulated with 19 of nature’s finest and standardized herbal extracts and essential oils that work in synergy to help prevent and reduce the progression of hair loss
• Clinically proven safe and effective by a clinical trial designed by and for Filipinos 
• No harmful chemicals such parabens and sulfates 
• Proudly Philippine-made, FDA-registered, compliant to the ASEAN Cosmetic Directive and USA Cosmetic Guidelines
• Comes in a 200mL bottle good for about 4 months use 

NOVUHAIR® Petite will be available online and offline soon for the special price of ₱1,990 good for 2 months, highly recommended to those experiencing excessive hair shedding and to those who have been clamoring for a smaller pack for trial purposes. Sounds good? 

NOVUHAIR® products are available at all Mercury Drug stores and other leading drugstores nationwide and online at Lazada, Shopee and regaloservice.com.

May this new offer help you feel secured and happy despite the woes of hair loss during this pandemic crisis and gain so much more value in your life. 

For more updates about NOVUHAIR® Petite, follow our Facebook page and Instagram account @NovuhairOfficial.

NOVUHAIR Celebrates 10.10

2020 marks the 10th successful year of NOVUHAIR in the Philippines and what a better way to celebrate this milestone by launching the NOVU VIP CLUB.

The NOVU VIP CLUB is designed to guide, inspire and take the journey together with its members a wholistic approach in managing hair loss especially during this global health crisis. Supported by a pool of 10 VIP Coaches, the members are given the opportunity to engage directly with the experts and at the same time enjoy the exciting monthly perks.

The Philippines’ Health, Beauty & Wellness guru Ms. Cory Quirino joins NOVUHAIR® and completes the list of high-caliber professionals from different fields of expertise tagged “VIP Coaches”: Fanny Serrano (Salon & Beauty VIP Coach), Hon. Francisco “Isko Moreno” Domagoso (Leadership VIP Coach), Jim Saret (Fitness VIP Coach), Toni Saret (Fitness & Nutrition VIP Coach), Dr. Cecile Catapang (Aesthetic & Rejuvenation VIP Coach), Dr. Risa Caldoza-De Leon (Dermatology & Beauty VIP Coach), Dr. Harris Acero (Wellness & Nutrition VIP Coach), Alopecia Warrior Abby Asistio (Inspirational VIP Coach), Master Hans Cua (Feng Shui VIP Coach) and finally, the addition of Ms. Cory Quirino (Health, Beauty & Wellness VIP Coach).

Discover how to become an exclusive member and enjoy the monthly perks.

Find out more: https://bit.ly/2HFGNTM

Brother Philippines and SEA Institute donate to Batangas public schools

In line with its continued thrust to promote environment-friendly practices and provide support for underprivileged communities, Brother Philippines once again partnered with non-profit organization the SEA Institute to donate printers and toners to public schools in the town of Mabini, Batangas.

 

Brother Philippines team donates a laser multifunction printer, toner cartridges and bond paper to teachers of San Teodoro Elementary School in Mabini, Batangas last September 2020.

The donation, which was done in two legs in September and October 2020, saw eight public schools from Mabini each receive a Laser Multifunction Machine, toner cartridges, and reams of bond paper for the teachers’ and students’ needs. SEA Institute President Robert Suntay was personally present for the turnover of the donations.

 

The eight schools were:

• San Teodoro Elementary School
• Mainit Elementary School
• Bagalangit Elementary School
• Panay Elementary School
• Mabini Central School
• Mainaga Elementary School
• Talaga Elementary School
• Solo Elementary School

The first four schools were chosen by the SEA Institute for their location near Barangay San Teodoro in the town, in which the organization has a reef monitoring and alternative livelihood program for the community. The latter four schools were chosen through coordination with the Department of Education.

 

“We are extremely grateful to Brother Philippines for their generous donation of printers and toners to our partner schools in Mabini, Batangas,” said SEA Institute Activity Head Joseph Alfonso Ascalon. “These efficient and reliable laser printers will be a tremendous boost to the productivity and morale of the teachers in their pivot to modular lessons for their students. All the teachers were delighted with the capabilities of the printers and were confident that would be able to save valuable time.”

 

Brother Philippines first partnered with the SEA Institute in October 2019 for their Family Day and CSR activity. In its constant drive to do more for the environment, the company sought more relevant environment-friendly causes they could participate in, leading them to find SEA Institute and their marine conservation and community support objectives around the Verde Island Passage in southern Luzon.

 

For more updates and information on Brother activities and events, customers may visit our Facebook pagehttps://www.facebook.com/BROTHERatyourside/. For concerns and inquiries about Brother products, they can also call the Brother Helpdesk Hotline at (02) 8 581-9898, or through the toll-free line at 1-10-BROTHER or send an email to helpdesk@brother.com.ph.

 

5 Reasons Why Your Hair Might be Falling Out

Losing up to 100 strands of hair every day is normal. If your hair starts to shed more significant than usual, or if they do not grow back as they should, it can be a source of concern. Once the cause is detected, hair fall remedy or baldness cure for hair loss treatment can be easier. 

While genetic condition like male pattern baldness is the main culprit for hair loss in the Philippines, the causes widely vary: genetic or hereditary hair loss, alopecia areata, male pattern hair loss and reactive hair loss.

What are the possible reasons why your hair is excessively shedding? Find out the 5 reasons why your hair might be falling out. 

Reason 1: Hormonal imbalance

Hormonal imbalance can be a host of many health issues including those that manifest in physical appearances, like acne and hair loss. A byproduct of testosterone known as DHT or dihydrotestosterone, is the hormone responsible for hair loss, disrupting the hair growth cycle. It can either reduce the growing phase or increase the resting phase. Supplying your hair with a topical preparation of natural herbal extracts and essential oils may help address this.

Reason 2: Sudden Weight loss

Some degree of hair loss can happen upon rapid weight loss. Excessive hair shedding is one of the signs of nutrient deficiency. When calories and micronutrients are significantly reduced during your diet, these may trigger hair loss.

Reason 3: Pregnancy (Postpartum hair loss)

During pregnancy, your hair may look thick and healthy because of high levels of hormones. Once your baby comes out, your hair can immediately fall out all at once. That’s because your hormones are getting back to normal. This condition is called postpartum hair loss. Certain natural hair fall remedies for hair regrowth with herbal extracts and essential oils can help solve this.

Reason 4: Pills

Taking contraceptive pills can influence your hormones. Women who are predisposed to hormonal-related hair loss or especially sensitive to the hormonal changes, can experience hair loss while using the pills or after they stop taking them. Hair shedding caused by pills are usually temporary and can be treated by a natural topical scalp lotion rather than some home remedies for hair growth.

Reason 5: Age

As we age, hair health begins to change. Age can influence the life cycle of hair follicles, slowing the rate of hair growth. However, it is important to know that hair loss is a normal part of aging. But natural products with ingredients that help promote hair growth may be used to delay hair loss or better yet, address graying hair.

How do you remedy or prevent excessive hair fall?

Unlike other treatments, using natural ingredients for your hair is exceptionally safe. In the Philippines, NOVUHAIR® has sustained its market leadership and bagged as the leading hair loss treatment in 2019 (Euromonitor Passport Data 2019).

NOVUHAIR® contains only natural ingredients and essential oils to prevent and reduce hair loss such as ginger, moringa, Indian Pennywort, Virgin Coconut Oil, Panax Ginseng, Indian Gooseberry, Aloe Vera, black pepper, Biotin, Vitamin B5, Shikakai, lemongrass, peppermint, safflower, lavender, rosemary and more. NOVUHAIR’s 19 natural ingredients work in synergy to help prevent and remedy the early warning signs of hair loss – excessive hair fall, thinning hair and bald patches. 

You can save P1,100 with NOVUHAIR® 3-in-1 VIP Promo Kit available at Mercury Drug stores nationwide.

To know more about NOVUHAIR®, visit @NovuhairOfficial on Facebook or www.novuhair.com

LRMC partners with Binhi English Literacy Foundation for learning program

In keeping with its advocacy of supporting nation-building through various initiatives, the Light Rail Manila Corporation (LRMC) has announced a new partnership with Binhi English Literacy Foundation, a non-profit and non-governmental organization, to aid struggling children in learning to read and write.

 

Through the partnership with Binhi Foundation, LRMC is adopting a Grade 2 class from Marcelo Marcela Elementary School in Pasay City and supporting the Beginning Reading Program for the 2020-2021 and 2021-2022 academic years. The school is located close to the LRT-1 EDSA station.

 

The Beginning Reading Program is an entire learning program for six (6) months designed to support children struggling to read and write at a relatively advanced age. The program aims to keep the children in school by improving their literacy skills, to foster a love for reading and improve comprehension skills, and to inculcate a love for learning that will inspire them to do better in school and subsequently improve their economic situation. The components of the curriculum include teaching tools (modules, activity sheets, various school supplies, instructional USB flash drive); assessments (pre-test, mid-test, post-test); monitoring of the students; inputs on lesson plans; evaluation and recommendation. It has also been modified and maximized for the online and modular learning setup required by the Department of Education given the pandemic situation.

 

“This English literacy support is a greatly-needed intervention program for our struggling readers. The effective strategies and learning kits provided by Binhi and funded by LRMC will surely bring the pupils’ much-sought enhancement in their English and reading skills,” said Marcelo Marcela Elementary School Principal Norma P. Jamon.

 

“At LRMC, we value learning and support an open culture where we are after developing our team members to reach their potential. In the same light, we are glad to help young Filipino children achieve their fullest potential and overcome learning challenges through our partnership with Binhi English Literacy Foundation. All of us can make a difference in whatever work we do, and this is our way of supporting the next generation by inculcating the value of education,” said LRMC Head of Corporate Communications and Customer Relations Jacqueline Gorospe.

 

 

Binhi English Literacy Foundation is an NGO founded in 2008 to help out-of-school children and students who are at risk of not completing their primary education due to absence of learning support in their homes and communities. Inspired by PRATHAM, an NGO in India which was responsible for helping more than 21 million underprivileged children, Binhi designed an intervention tool to improve reading and comprehension skills to achieve its vision of “Every Filipino Child in school and learning well.”

 

LRMC is a staunch supporter of education, spearheading previous initiatives such as the partnership with the PLDT-Smart Foundation’s Gabay Guro program in celebration of Teacher’s Month every year.

 

FREE Extra NOVUHAIR Herbal Shampoo Exclusive at Watsons

Along with the ongoing threat of this pandemic health crisis comes, one has to adapt to the new normal that affects everything and everyone. Despite the urgency of reopening businesses for economic reasons, the majority of the Filipinos are still forced to stay at home with uncertainty. 

Apparently, these endless quarantines have taken emotional and mental tolls in the household affecting Filipino women, most of whom work from home and work at home. They have to take care of the entire family and household while maintaining a healthy work-life balance. 

For some women, such trying times are something to lose their hair over, literally. Not many know this, but stress can actually cause hair loss. Mental health issues like anxiety and depression can also contribute to hair loss. Discover some of the 5 reasons why your hair might be falling out. Read more: https://bit.ly/35xfuDA

Understanding the root cause of hair loss can greatly help you choose a safe and effective anti-hair loss product. If you want to experience nature’s answer to hair loss, avail of the NOVUHAIR® 3-in-1 promo pack exclusively available at participating Watsons stores. Checkout the list below:

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Watsons SM City Manila

Watsons Market! Market!

Watsons SM Megamall

Watsons SM Mall of Asia

Watsons SM City North Edsa Main

Watsons SM City North Edsa Annex

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Watsons Podium

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Watsons The Medical City

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The NOVUHAIR® 3-in-1 promo pack contains one 200mL bottle each of the Topical Scalp Lotion, Herbal Shampoo, Herbal Condition plus another 200mL Herbal Shampoo worth ₱1,100 for FREE! 

Choose natural. You’ve got nothing to lose.