SM
Supermalls released the SM iButterfly, an Augmented Reality Application on your
IOS and Android mobile devices last May 5, 2012 at select SM Supermalls.
SM Mall of Asia, SM Megamall, SM North EDSA, SM City Fairview, SM Southmall, SM
City Baguio, SM City Davao and SM City Cebu simultaneously launched the
iButterflies. Catching iButterflies at SM Supermalls is a fun and
entertaining mobile information and couponing experience when you are at an SM
Mall.
It
uses 3 technologies: Augmented Reality, for seeing the iButterflies in
the real world, Motion Sensors for catching iButterflies using your phone and
your phone’s Global Positioning System or GPS for finding where the
iButterflies are. It is definitely a unique way of enjoying promos from
our tenant partners such as Starbucks, Krispy Kreme, Forever 21, David’s Salon,
Kenny Rogers, Jollibee, Mang Inasal, Chowking, Red Ribbon, Greenwich, Smart,
BDO and McDonald’s!
Catching
an iButterfly is easy. First, download
the application by connecting to the
free SM WIFI or the SM_iButterfly SSIS at the participating malls you may also
use your phone’s 3G connection. Using your gadget, simply download the App via
Google Play and App Store’s, just search for the iButterfly Asia App.
Once downloaded, open the App and start catching iButterflies. These turn into instant
prizes. Simply claim your prize at participating mall stores.
An
iButterfly catch-up event was held at the SM Megamall Mega Atrium on June 8,
with special guests like Tim Yap, Tessa-Prieto Valdez, Jenni Epperson, and
more. Guests enjoyed an ibutterfly tutorial from YouTube sensations Petra
Mahalimuyak and Bogart the Explorer and had a fun SM ibutterfly experience.
For more information, you can visit our dedicated
iButterfly website at: www.smibutterfly.com or visit our Facebook page: www.facebook.com/smmegamall
So what are you waiting download, catch and win now!
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