It’s the most wonderful time of the year: Bring love and joy this Christmas through Hallmark x 7-Eleven’s holiday collaboration

The air is chilly, the mood is merry, and the lights are out and sparkling. What a joy it is to have the holidays upon us once again. This is the time to give back and share the love and blessings we have received this year, as it is what the true spirit of Christmas is.

This Christmas, Hallmark is inviting you to celebrate the season with the gift of love and care. In hopes to bring holiday cheer to street children, Hallmark is partnering with PhilSeven Foundation, convenience store 7-Eleven’s charity arm, through ‘Gulong ng Karunungan’ (GNK) project. This is a mobile school project that aims to provide education to the less fortunate street children of select local cities in the Philippines. Over the past years, GNK has helped augment the learning, supplemental feeding, and basic medical needs of over 2,000 disadvantaged youth, comprised mostly of out-of-school children and informal settlers from identified city beneficiaries.

Moreover, you as a customer can be a part of this jolly project. With every purchase of Hallmark Christmas products such as their Gift Wrappers, Gift Bags, Gift Tags and other Christmas products from 7-Eleven, a portion of the sales will be donated directly to support GNK project.

Make this season shine by celebrating it, too, with people outside your home. And when you care enough to give back, we believe that the smiles and joy of children in need are more than enough to warm your heart and make your Christmas, the merriest ever.

Smile Train Partners with Seda Hotels to Raise Awareness for Children with Clefts

The world’s leading cleft charity, Smile Train has partnered with Seda Hotels for the third consecutive year to raise awareness for children with clefts through selling customized Smile Train ornaments and Christmas cards at each of their locations.

“For the first two years, we, the Seda Community and hotels and resorts under Ayala Land, were able to raise funds to support 100 cleft surgeries for Smile Train’s patients nationwide. We continue to partner with Smile Train as we aim to raise more funds to help support more children with clefts in the country,” said Senior Group General Manager of Seda Hotels Mr. Andrea Mastellone. “This holiday season, we invite our guests, employees, and partners to support us in this cause to help change the lives of many Filipino children, including their ability to eat, breathe, and speak.”

In celebration of their three-year partnership with Smile Train, Seda BGC hosted a tree lighting event for the benefit of Smile Train patients. Individuals brought their family and friends for a night of fun and to witness the beautiful lights. Apart from welcoming the Christmas season, the tree lighting ceremony also served as an appreciation party for Seda’s partners and clients, as well as a commemoration for the near-completion of its expansion tower.

“It is estimated that 5,000 babies are born with a cleft in the Philippines every year. As we celebrate our 20th year around the world, , we are thankful to our partners like Seda Hotels who have been enabling us to raise awareness and create a better future for children with clefts,” said Smile Train Area Director for South East Asia Kimmy Flaviano.

Since 1999, Smile Train, with the support of its donors and partners around the world, has supported more than 1.5 million cleft surgeries to children in need in their own communities. In the Philippines alone, Smile Train has supported more than 50,000 cleft surgeries since 2001.

For more information about Smile Train's global efforts and to make a donation, please visit smiletrain.org. To learn more about Smile Train’s programs in the Philippines, follow Smile Train on Twitter and Instagram @SmileTrainPh, and like us on Facebook at @SmileTrainPhilippines.

A Bigger & Better Christmas with LG & Netflix

With the goal of providing a Bigger & Better Christmas for all, LG combined Filipinos’ love for the holidays with the brand’s mission of always giving back to the community.

Netflix unveiled the streaming service’s holiday film headliner, Klaus. The trailer for the destined Christmas classic, together with its behind the scenes footage, were all screened with the use of LG’s award-winning OLED TVs, the purchase of which comes with an accompanying gift of 6 months of Netflix.

Klaus, the headliner for Netflix’s holiday lineup, is an entirely 2D animated movie, a Netflix first, that harkens to the old Christmas shows we’ve come to know and love. Legendary actor J. K. Simmons provides the voice for the titular Klaus, a reclusive carpenter whom Jesper discovers living alone in a cabin, where he makes his own handmade toys. Like the movies of yore, Netflix hopes that Klaus becomes a Christmas tradition that’s destined to be replayed every holiday season for the years to come. LG also invited the Animation Council of the Philippines, Inc. (ACPI) to share their thoughts on the use of 2D animation in Klaus, how LG OLED TVs are the best platform to view it on, as well as to discuss the state of the local animation industry as a whole.

As an early Christmas present for the organization, LG Philippines donated LG TV. Inkwun Heo, LG Philippines’ Managing Director, recognized the importance of the ACPI’s role in the local industry and how their influence shapes the evolution of picture quality.

Another gift that LG has for the community during the holidays is the #ShareTheGoodLifewithLG campaign. As a way of giving back to the community, LG Philippines has dedicated a portion of each sale of an LG product to go towards furnishing the children of Shelter of Hope. More than that, LG has committed to donate home entertainment and home appliances worth more than Php 1Million. Shelter of Hope is currently building a new home for their resident children who are cancer patients and these gifts will provide much needed Christmas cheer. During the event, LG, Netflix, and the members of the media, in the spirit of Klaus, also brought gifts and toys to give to the children of Shelter of Hope. Just like what Klaus says, “A true selfless act, always sparks another.” ✨

UNICEF offers Basket of Hope for Christmas

In the spirit of the Christmas season, UNICEF Philippines recently launched Basket of Hope – an online campaign to give meaningful gifts to help children in need.

Said campaign enables people to give something different this Christmas while supporting a cause.

For every donation of P500 to the UNICEF Basket of Hope, an individual can help provide children with treatments for malnutrition, or education supplies, or access to clean water and hygiene essentials. The donation will go directly to children most urgently in need at the time of giving.

For education, a basket can provide backpacks and school supplies. For health, children will be given life-saving treatment and ready-to-eat therapeutic food packs. For water, sanitation, and hygiene, children will get access to clean water and hygiene supplies during emergencies.

The UNICEF Basket of Hope campaign is led by UNICEF’s three Goodwill Ambassadors Gary Valenciano, Daphne Oseña-Paez, and Anne Curtis, and with the support of other celebrities and influencers.

To know more about the Basket of Hope and to make a donation, visit https://bit.ly/2O4XZD8.

A Bully-Free Christmas at San Jose Del Monte

Team Robes finally kicks-off the holiday season and culminates with the lighting of the San Jose Del Monte Christmas Tree. Congresswoman Rida and mayor Arthur Robes graced the ceremony together with City administrator Dr. Dennis Booth, city council and barangay officials.

Along with this year's theme, a bully free Christmas, San Jose Del Monte set up a 20ft. high Christmas tree filled up with pink bells, symbolizes the arrival of the season to proclaim the birth of Christ at the city hall plaza.

Congresswoman Rida and mayor Arthur Robes are very happy to celebrate and shower the love with their fellow San Josenos. They also had a bazaar that feature San Josenos cooperative.

Tanglawan ambassadors, Starstrucks season 7 final four, Kim De Leon, Shayne Sava, Allen Ansay Lexi Gonzales and Eat Bulaga Bae, Joel Palencia also joined the festivity.

Congresswoman Rida Robes at ang kanyang pasasalamat

It's another short and sweet afternoon with honorable Rida Robes. After her activities at San Jose Del Monte, ate Cong joined us at Misto, Seda Hotel for a quick chikahan moment.

She still looks fabulous with her casual attire (sobrang nagagandahan talaga me), simple white top and jeans. And chikahan turned interview started.

We asked updates and she's very happy to share all their projects especially the activities lined up for the Christmas season. San Jose Del Monte will have the Christmas Tree Lighting plus Misa De Gallo and traditional food like Bibingka, lugaw at tokwa with a 1-week bazaar featuring Cooperative. They will also launch the talented Tanglawan ambassadors.

Honorable Rida Robes shared that she's very thankful with all the people and departments that helping them Bulakenos achieved all the great facilities that will improved their lives. First, mayor Arthur that continue to give his best effort to served San Josenos. She also mention Philip Salvador and his brother helped Bulakenos. She's also very vocal that senator Nancy Binay supported sport complex for the youth and the convention centers for all the teachers and for all big congregation. Also secretary Mark Villar is a big help to them and paging senator Bato Dela Rosa, for the Philippine National building (hehehe).

It's so nice to see a public servant that really value and appreciate all the people that help her achieved their goals for San Jose Del Monte. San Josenos are very lucky to ate Cong, sana all!!?

Press by Fullybooked presents Holiday Meal sets and Holiday Pastries

Do you love books? Do you love food? Why not both have at Press by Fullybooked, a place where it reminds you of home with its relaxed setting, food offerings and the aroma of books surrounding the dining area.

Just in time for the Christmas Season, Press by Fully Booked launched Holiday Meal Sets inspired by the staple menu items found on a Filipino Noche Buena table. These sets are good for three to four people so a group of friends or a family can share and enjoy them.

Set A -- Php999
Arroz Valenciana, Homestyle Fried Chicken and Press Iced Tea

Set B -- Php1499
Arroz Valenciana, Homestyle Fried Chicken, Lechone Belly and Press Iced Tea

Arroz Valenciana, a Filipino dish made with glutinous rice, chorizo, shrimp, bell peppers, egg and spices.

Homestyle Fried Chicken, deep-fried buttermilk chicken.

Lechon Belly, slab of pork belly rolled in seasonings and then slow roasted in the oven for a crisp skin and moist meat.

Holiday Pastries, assortment of festive cakes and pastries for 'salo-salo' and perfect as holiday gift.

4 Seasons Cheesecake Php1350

Baked cheesecake which comes in 4 flavors: Original, Caramelized Banana, Quezo De Bola and Hazelnut. Garnished with chocolate, fresh strawberries and honeycomb.

Ube Custard Php850

Fluffy ube cake topped with creamy leche flan.

Chocolate Cake Php1250

Moist chocolate sponge cake filled with layers of chocolate ganache and salted caramel. Coated with cashew crumble.

Cookie Sampler Php440

An assortment of mini cookies in 4 different flavors: Chocolate Chip, Cranberry & Raisins, Double Chocolate Chip and Double Mint Chocolate Chip. Each tub contains 20pcs., 5pcs per flavor.

Bar Sampler Php550, a mix of mini barsnin 2 flavors: Food for the Gods and Butterscotch. Each tub contains 24 pcs., 12pcs per flavor.

Press by Fullybooked also improved some of our favorite heartwarming dishes to strengthen the taste and flavor: Aglio Olio, Mushroom Soup, my favorite Carbonara and Caesar Salad.

Through its wide range of offerings, Press by Fullybooked is sure to capture everyone's taste. From sandwiches, heartwarming dishes to a hot cup of coffee, you'll surely want to stay and grab that book that you're meaning to read for the longest time.

Come and experience a positive full dining experience at Press By Fullybooked

PowerPlant mall
Level R3, Rockwell Center, Makati

Santolan Town Plaza
GF, Col. Bonny Serrano Ave., San Juan

You may also follow their social media @pressbyfully_booked

A UNIQUELY PINOY CHRISTMAS WITH NEW DISHES AT MAX’S RESTAURANT

When it comes to the holidays, no one celebrates it better than Pinoys. In fact, we are known to have the longest Christmas season in the world kicking off in the -ber months when the fun starts and the countdown begins. As Christmas day is fast approaching, Max’s Restaurant offers the Philippines sumptuous new treats that will truly ignite your festive spirits—the new Nilagang Pasko and Bibingka Cheesecake!

Uniquely Filipino traditions are very much alive especially during Christmastime as Pinoys start organizing reunions with families and friends as early as September. This year, make the festivities twice as merry, vibrant, and colorful with the new Nilagang Pasko, Max’s own take on the well-loved pochero dish. Dig into a tender trio of beef bulalo, cured meat, and chicken submerged in a rich annatto oil-infused broth with potatoes, pechay, squash, sweet potatoes, green beans, and saba banana. Partnered with eggplant salsa, this dish will certainly light up your Christmas dinners.

Come together and reminisce the good times with the people who matter in your life, because Nilagang Pasko is also available for sharing with the Holiday Classics Supreme Bundle—a jubilant spread consisting of one (1) hearty bowl of Nilagang Pasko, one (1) regular whole Sarap-To-The Bones® Fried Chicken, a choice of one (1) Pancit, Chopsuey, or Lumpiang Shanghai, one (1) Large Plain Rice, five (5) glasses of iced tea, soft drinks, or sago’t gulaman, and five (5) regular Buko Pandans. This feast for five can be yours for just PHP1,799.

With Simbang Gabi just around the corner and the year almost ending, cap off every get-together with Bibingka Cheesecake, Max’s Corner Bakery’s unique take on the classic Filipino Christmas staple. For only PHP249, this extraordinary kakanin and cheesecake concoction is a marriage of soft, fluffly vanilla chiffon and smooth and silky cheesecake, generously topped with salted egg slices. Wrapped in aromatic banana leaves, the Bibingka Cheesecake is definitely a nostalgic yet ultra-modern treat for you and your loved ones. Max’s Corner Bakery also has its heavenly Caramel Fudge Cake available for only PHP687, which is an incredibly moist and fudgy chocolate cake elevated with luxurious caramel icing and piped chocolate fudge.

Indeed, Max’s newest dishes and treats especially made for the Christmas season will have diners come running to their nearest store despite the holiday rush!

From November 4, 2019 till January 3, 2020, the new Nilagang Pasko and Holiday Classics Supreme Bundle is available in all Max’s Restaurant branches nationwide, and Bibingka Cheesecake and Caramel Fudge Cake in all Luzon stores only. For more information, visit http://www.facebook.com/maxsrestaurant.

Holiday Budgeting with GCash

It’s almost the middle of November and we’re counting down the days to Christmas. And we all know what the season comes with lots and lots of eating out. The holidays are a time for reunions and get-togethers with family and friends, so the weeks into Christmas see packed restaurants everywhere.

And of course, this comes with a cost. We usually make holiday dining extra-special- we choose better restaurants than, say, our regular weekend meals or payday treats- and so we spend more.

One thing we can do to make sure we don’t break the bank is plan our spending around our eating. The best way to do this is to go cashless. Mobile wallet GCash may just be the tool you need to ensure you spend responsibly while enjoying dining out.

For instance, if you have two night-outs scheduled for the week, you can set a cap of P1,000 in your GCash account, or P500 per meal. You could cash in ahead over-the-counter at 7-Eleven branches or by linking your bank account, which could be easily done on the app.

Next, make sure you stay within the budget. Do stick to cashless, do not bring cash except for the emergency. And then choose a meal that would satisfy your cravings but is still reasonably priced.

When it’s time to pay, use GCash’s scan-to-pay, a convenient payment feature offered in over 50,000 establishments, including restaurants and coffeeshops.

To use this upon getting the tab, open your GCash app, and tap pay via QR Code. Most use this, while some, like Starbucks, use a bar code. Upon opening the screen, just scan the restaurant’s QR Code at the counter, then input the amount. Payment is instantly confirmed.

Then you can track your payments on GCash’s transaction history feature, which you will see on the page after login. You can set the period of time you wish to include in the history. Once you set this and confirm, GCash will send you an email with the file of your transaction history.

This will help you easily keep track of your spending. Whether its dining out, grocery shopping, or retail therapy, the app helped us live within our means with such ease and convenience.

5 TikTok songs and filters to spread an early Christmas cheer this September

Do you hear the bells ringing and jingling? We know you’re excited to sing ♫♪Merry Christmas and a Happy Holidays♪♫ because September is the Philippines’ widely accepted but unofficial beginning of the Christmas season.

Be part of the joy to the world by creating videos with these TikTok sound bites that would remind everyone of that good Paskong Pinoy feeling.

We listed 5 iconic songs that you can use to bring the Christmas spirits on your next TikTok videos:

1.      “Christmas in Our Hearts.“ Jose Mari Chan has become the undisputable Filipino Christmas icon because of this 90s hit. The song is a reflection of the traditional Christmas in the country with children selling lanterns on the street and the community attending church services; all in remembrance and celebration of the birth of Christ. This explains the reason why this song tugs every Pinoy at the heartstrings.

2.      “All I Want for Christmas is You.” This chart-topper cemented Mariah Carey’s Christmas diva status. Why not create a video and tag @mariahcarey on TikTok? The Songbird Supreme loves a good engagement with her fans as she also joined the trending #Obsessed challenge.

3.      “O Holy Night.” Bring out your inner Yuletide diva while lip synching to another Carey Christmas classic. Belting this song will also be a sure hit as the TikTok community supports great talents!

4.     “Last Christmas.”  From the 80’s pop duo Wham!, “Last Christmas made it to the list because in spite of the song’s betrayal angle, it also conveys a hopeful message of finding a more deserving love. Through the years, a lot of artists covered the song including Carly Rae Jepsen,  Ariana Grande, and Taylor Swift. The world’s waiting for your own 15-second version.

5.      “Mano Po, Ninong.” Popularized the backbending songstress, Pilita Corrales, this Christmas classic featured a beautiful Filipino gesture, pagmamano. From the word mano (hand), the person giving the greeting bows toward the hand of the elder and presses their forehead on the back of the elder's hand. It is an act of respect to elders as elders give their blessing in return. It is a Christmas custom to bring the godchildren to their ninong (godfather) and ninang (godmother) and receive aguinaldo (gifts). Parokya ni Edgar has a tweaked version of this song in the point-of-view of an adult godchild.

To match these songs are the top Christmas filters on TikTok: 

Christmas Snow. Yes, living in a tropical country, Pinoys are deprived of Christmas snow but not on TikTok. Live your White Christmas fantasy with this cool filter. For alternatives, you can also use the effects ShakeSnow or SnowflakeMask.

Cat & Owner Santa. The app is very inclusive that it created a filter that’s purr-fect for you and your lovely pet.

Reindeer Makeup. A whole new level of beauty awaits when you apply this reindeer inspired makeup filter. Also a good alternative is the Christmas makeup filter.

Christmas Lens. Life is as colorful as it can get on Christmastime. Record and preview your -BER moments in Christmas colors. 

Big Nose Santa. If comedy is your forte, here’s the perfect Christmas filter that will give your audience a hearty laugh!

How to use the Effects QR? Tap Discover and click on the scan button located at the top right area of your screen. Scan and record!

All songs and filters can be searched on TikTok, the world’s leading short-form video sharing app. Available for iOS and Android.  

Win a Xiaomi Mi 8 Daily by Watching Sinio and TNC Predator Pro Team’s Armel and Tims via Nimo TV

Live streaming app Nimo TV together with the country's well-known game streamers are giving away prizes for its lucky viewers this Holiday.

From December 16 to 31 2018, lucky spectators will have a chance to win a Xiaomi mobile phone, prepaid loads or gaming items daily. To win, a spectator should watch the live streaming of the scheduled gamer of the day, and it will be drawn randomly via Nimo TV’s in-app draw feature.

Hosting the promo are various gaming stars from Nimo TV’s streamer pool.  One is TNC Predator Pro Team’s Armel and Tims who will host on December 18-20 from 8:30 to 10:30 PM; December 21 from 1:30 to 3:30 PM; December 26 from 8:30 to 10:30 PM and December 27 – 28 (exact schedule will be posted via Nimo TV FB Page).  Popular Fliptop Artist / Gamer Sinio have recently hosted the giveaway last December 16 and scheduled to do another round on December 23 and 30 from 9:00 to 11:00 PM.

Watch out for the upcoming schedule of some streamers via Nimo TV’s official Facebook page.  

Enjoy a truly merry Christmas with Nimo TV! For more information on the promo follow Nimo TV’s official Facebook page and go to Nimo.TV to watch out for the live streams.

Download the NiMO TV app at Apple app store and Google Play store. Click link here. https://nimotv.onelink.me/B6cW/25ba46b7

LG Philippines Celebrates a Fruitful Year with their Information Display Partners Appreciation Night

As 2018 draws to a close, LG Philippines gathered its trusted partners for its annual Information Display Partners Appreciation Night to commemorate the successful year that passed and to welcome a new promising year ahead.

“This event is important to us because it’s our chance to give recognition to our valued partners. As each year goes by, with greater innovations and better technology, we hope to keep strengthening our partnerships with each and every one of you,” said LG Philippines Managing Director Mr. Inkwun Heo as he opened the night of festivities.

Held last December 7th at the Garden Ballroom at EDSA Shangri-La Hotel, LG Philippines celebrated its ‘Display Partners’ Appreciation Night’, which helps in building trust, fostering relationships with partners, and building customer loyalty.

“You have helped make LG Information Display one of the most trusted, reliable and innovative brands in the market. Let us continue to support each other for a stronger

and successful partnership in 2019, and to be the No.1 Information Display brand in the Philippines,” shared Mr. Heo.

To recognize the significant contributions of LG Philippines’ information display partners, several awards were given to top performers from around the country. Below is the complete list of 2018 awardees.

Brightbox Inc.

Top System Integrator for Monitor Signage LED Display

Top System Integrator for Monitor Signage Stretch Display

Fastlink Computer Corp.

Top System Integrator for Monitor Signage Video Wall

Inewvation International Inc.

Top System Integrator for OLED

Pixeltone Multimedia Company

Top System Integrator for Monitor Signage Large Screen Display

Systech Lighting and Controls, Inc

Top System Integrator for Commercial Hotel TV

Top Sales for 2018

Columbia Technologies Inc.

Inewvation International Inc

Pixeltone Multimedia Company

Kipling + World Vision = “A Brighter Christmas for a Brighter Tomorrow”

In celebration of this season of giving, KIPLING bag (Belgian brand) joins forces with World Vision to bring “A Brighter Christmas For A Brighter Tomorrow.” This program aims to provide additional funds for the education of children under the care of the world renowned Christian development and advocacy organization.

Ms. Miriam Quiambao graced the event.

According to Benjamin Go, President of Greyhound Marketing Corporation, exclusive distributor of Kipling in the Philippines, the partnership is a timely effort to spread the fun and happiness that’s instilled in every Kipling bag. “There is no greater joy this Christmas than knowing we have brought smiles to others, especially children. Though “A Brighter Christmas for a Brighter Tomorrow” program, we can make not only the holidays, but also the future, brighter for the children of World Vision.”

“We are very delighted to have this partnership with Kipling, which is known globally for bringing fun and joy through its fashionable bags. Were happy that this time, Kipling decided to reach out and bring the same kind of goodwill to ensure the education of children sponsored by World Vision,” says National Resource Development Associate Director Jun Godornes.

Fashionable ladies on-the-go can also shares in giving children a brighter tomorrow by shopping for a cause. For every Kipling bag or luggage purchased from December 1 to 31, 2012, Kipling will donate Php500 to World Vision.

Joining Kipling and World Vision in celebrating the launch of this meaningful endeavor are some of the country’s biggest celebrities who are also extending their support to the program. These include Miriam Quiambao, Jasmine Curtis-Smith, Kylie Padilla and Jessica Connelly.

For its Holiday Collection, Kipling offers sporty and glam bags called Basic Elevated. These perfect everyday adventure companions come in stylish quilted exteriors, patent details, stunning linings, and 3 Christmas-themed colors red, white, and black.

The Basic Elevated Collection includes New Elise that has a tablet-ready interior and can be worn 3 ways;

• Teagan S, a travel-savvy trolley with 2 compartments that are accessible from the topside.
• Weekend bag that can accommodate all your travel tidbits with its expandable bottom and
• Creativity X a totally essential-ready cross-over bag.

“Kipling’s Holiday Collection is a line eagerly awaited by our loyal customers, but this time, we’d like to enjoin them to share the blessings of the season by participating in this program. This is because with every purchase of any Kipling bag, our customers get to enjoy cutting-edge designs and fashion- forward pieces as well as help build a brighter tomorrow for the less privileged children,” adds Millet Antonio, brand manager of Kipling in the Philippines.

Also helping raise awareness about Kipling’s A Brighter Christmas for a Brighter Tomorrow with World Vision program are our ad agency The Sven Group and talent agency Vidanes Marketing.

KIPLING is available online at zalora.com.ph and at SM Mall of Asia, SM North EDSA The Block, SM Megamall, SM Bacolod, SM Iloilo, SM Davao, SM Cebu, SM Lanang Premier, Robinsons Place Ernita, Rustan’s Alabang Town Center, Rustan’s Shangri-La, Rustan’s Makati, Landmark Makati, Landmark TriNoma and soon-to-open Centrio Mall in Cagayan de Oro.

To know more visit Kipling Philippines on Facebook and get to find out more exciting news and promos from the lovable monkey.   

TOM's Give Fair!!

Join the fun of "Giving" this December 4, 2011 at 4th level, Trinoma Park. TOM's has lined-up a fun-filled, family-friendly day for all of you guys. Join and witness the 1st ever TOM's pop-up store, visit the Arts and Crafts Area, there is free games that you can win special prizes (so exciting!!), also you can make your own sole, And they have the free concert at 6pm with Championship Vinyl and at 7pm with Kai Honasan. For sure you and your friends will enjoy TOM's Day..

And for your Christmas shopping,  for every TOM's shoes you avail you also GIVE ONE pair of new shoes to a child in need.